Book a workshop for your team
Subscription Growth Masterclass
2-Day Workshop
A hands-on workshop designed to help subscription and recurring revenue businesses improve customer retention, reduce churn, and increase subscriber lifetime value. This workshop focuses on building sustainable subscription growth through better onboarding, engagement, retention, and customer experience strategies.
Ideal for brands looking to scale recurring revenue while creating stronger long-term customer relationships.
Ideal For
- Subscription businesses
- Membership brands
- SaaS companies
- Ecommerce subscription models
- Digital products and communities
- Businesses launching recurring revenue offers
Workshop Outcomes
By the end of the workshop, your team will have:
- A clearer understanding of subscriber behaviour
- Churn and retention opportunities identified
- Subscriber lifecycle mapped
- Onboarding and engagement improvements
- Retention and loyalty strategies
- Winback and cancellation reduction ideas
- Subscription growth opportunities prioritised
- A practical 90-day action plan
Day One — Understanding Subscriber Behaviour
- Subscription business fundamentals
- Why subscribers stay and leave
- Subscriber lifecycle mapping
- Churn analysis and retention signals
- Customer onboarding optimisation
- Engagement and habit-building strategies
- Subscriber segmentation
- Identifying friction points
Day Two — Building Sustainable Subscription Growth
- Retention and loyalty systems
- Increasing subscriber lifetime value
- Cancellation reduction strategies
- Winback and reactivation campaigns
- Community and belonging strategies
- Pricing, packaging, and value perception
- Subscription communication strategy
- KPIs and growth measurement
Outputs Created
- Subscription growth roadmap
- Retention opportunity matrix
- Engagement strategy recommendations
- Lifecycle campaign ideas
- KPI framework
- 90-day implementation plan
Deliverables Included
- Pre-workshop discovery session
- Workshop facilitation
- Subscriber lifecycle framework
- Workshop slides and templates
- Strategic recommendations document
- 90-day roadmap
- Follow-up advisory session
Format
- In-person or remote
- Collaborative team workshop
- Designed for leadership, marketing, CRM, product, and customer teams
Investment
Starting from £6,500 + VAT
Optional Add-Ons
- Subscription retention audit
- Customer research interviews
- CRM and lifecycle strategy
- Subscriber onboarding design
- Loyalty programme strategy
- Ongoing advisory support